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marketing across borders

marketing across borders

A Global Marketing Blog by @giusec

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Tag Archives: Metrics

Share of Search is now gaining attention

Share of Search (SoS) is finally gaining attention as a significant (and inexpensive) metric for brand awareness and for forecasting future market share movements, and this is the reason why […]

Posted bygiusecOctober 14, 2020November 28, 2020Posted inAdvertising, Branding, Data & Analytics, SEOTags: Brand Metrics, Metrics, Share of Search, SoS, SOV1 Comment on Share of Search is now gaining attention

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