First episode (Intro to Storytelling) is here.Second episode (Campbell, Vogler and the classic Hero Journey) is here.Third episode (Strategic storytelling – where business and stories meet) is here. Combining all models It’s time to present a framework to simplify the creation of your company’s strategic narrative. Of course you can use one of the models… Continue reading Strategic storytelling. Where business and stories meet. IV/V
Launched in January 2020 with the goal of collecting – under the same roof – my posts and articles published across the net, marketing aX borders expands the focus of its twin site dedicated to Content Marketing.