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A global marketing blog by @giusec

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Category: Tech & Trends

Twenty Twenty-One is here (nope, not the year)

The new 2021 theme is here, coming with WP’s new version 5.61. Can be found here (WP official page). A live demo is here. mXb blog still uses Twenty-Nineteen, but……

Continue reading Twenty Twenty-One is here (nope, not the year)
Published February 10, 2021
Categorized as Tech & TrendsTagged Blogging, WordPress, WP

2020 Marketing Technology Landscape

MarTech Landscape

More than 8000 marketing software solutions. It’s the new marketing technology landscape. While my first tech nerd reaction to the new map was a ‘oh, wow!’ my second thought was……

Continue reading 2020 Marketing Technology Landscape
Published April 23, 2020
Categorized as Martech, Tech & TrendsTagged Marketing Technology Landscape, MarTech, Scott Brinker

MarTech M&A Q1 2020

Q1 2020 M&A Quarterly Report for MarTech, AdTech and Digital Content from LUMA Partners. Summary: Q1 2020 was the slowest quarter for M&A since LUMA started this report, with total……

Continue reading MarTech M&A Q1 2020
Published April 1, 2020
Categorized as Martech, News, Tech & TrendsTagged AdTech, M&A, MarTech

A few notes on marketing strategy for FinTech

Abstract Futuristic infographic with Visual data complexity represent Big data concept node base programming

While FinTech startups are experiencing (I wouldn’t say enjoying) a very unique competitive scenario today, yet their marketing strategy model shouldn’t be so different from the one MarTech, Tech, FinServ……

Continue reading A few notes on marketing strategy for FinTech
Published February 17, 2020
Categorized as Strategy, Tech & Trends

FinServ 2020 Marketing Trends

A few days ago I presented a practical list of 2020 Marketing Trends At General Assembly in London. When I say practical please read: no shiny futuristic stuff and focus……

Continue reading FinServ 2020 Marketing Trends
Published January 17, 2020
Categorized as Resources, Tech & TrendsTagged financial services, finserv, Marketing, Marketing Strategy, marketingtrends

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