Note – I wrote this short piece for Hubspot’s 2023 State of Marketing Report, published in June 2023. As I write this, it looks increasingly certain that the unprecedented energy……
Category: Tech & Trends
Twenty Twenty-One is here (nope, not the year)
The new 2021 theme is here, coming with WP’s new version 5.61. Can be found here (WP official page). A live demo is here. mXb blog still uses Twenty-Nineteen, but……
2020 Marketing Technology Landscape
More than 8000 marketing software solutions. It’s the new marketing technology landscape. While my first tech nerd reaction to the new map was a ‘oh, wow!’ my second thought was……
MarTech M&A Q1 2020
Q1 2020 M&A Quarterly Report for MarTech, AdTech and Digital Content from LUMA Partners. Summary: Q1 2020 was the slowest quarter for M&A since LUMA started this report, with total……
A few notes on marketing strategy for FinTech
While FinTech startups are experiencing (I wouldn’t say enjoying) a very unique competitive scenario today, yet their marketing strategy model shouldn’t be so different from the one MarTech, Tech, FinServ……
FinServ 2020 Marketing Trends
A few days ago I presented a practical list of 2020 Marketing Trends At General Assembly in London. When I say practical please read: no shiny futuristic stuff and focus……