First episode (Intro to Storytelling) is here.Second episode (Campbell, Vogler and the classic Hero Journey) is here.Third episode (Strategic storytelling – where business and stories meet) is here. Combining all……
Category: Storytelling
Strategic storytelling. Where business and stories meet. III/V.
First episode is here. Second episode is here. Strategic storytelling. Where business and stories meet. Ben Horowitz is a startup founder, and VC expert. He has invested in the next……
Strategic storytelling. Where business and stories meet. II/V.
Campbell, Vogler and the classic Hero Journey First episode is here. In The Hero with a Thousand Faces (1949), Joseph Campbell, a professor of literature at Sarah Lawrence College, unpacks……
Strategic storytelling. Where business and stories meet. I/V.
This is the First episode (Intro to Storytelling).Second episode (Campbell, Vogler and the classic Hero Journey) is here.Third episode (Strategic storytelling – where business and stories meet) is here.Fourth episode……
BrewDog’s renewed purpose and visual identity
Punk brewery BrewDog has unveiled new brand identity and a renewed purpose. As a long-time customer and equity punk owner, I have mixed feelings. More or less in line with……
How to Make Video a Better Part of Your Content Strategy
Note: this post has been originally published on MarTech Series online mag. By all accounts, video is the future of content marketing. According to Cisco’s Visual Networking Index, it will……