Podcast: 5 Ways to Safely Leverage AI in B2B Content Marketing


While the OpenAI saga unfolds, today I was invited as a guest to discuss about how to safely use AI in marketing.

We covered: 

• Why do B2B content marketers need to leverage AI safely?
• How AI can, or cannot, be used during each stage of creating content
• Can you tell if copy has been created by AI?
• AI tools that I recommend 
• What skills and attributes I look for when hiring B2B content marketers 

𝗬𝗼𝘂𝗧𝘂𝗯𝗲: https://lnkd.in/enzsT28c
𝗦𝗽𝗼𝘁𝗶𝗳𝘆: https://lnkd.in/e5Ff_xTW
𝗔𝗽𝗽𝗹𝗲: https://lnkd.in/ecxyA6zF

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